Customer Experience and Loyalty Data + Insights Loyalty Marketing Strategy

Exploring & Ensuring Empathy in the AI Universe

In the evolving landscape of artificial intelligence (AI), the integration of empathy emerges as a compelling frontier. As machines become increasingly intertwined with human experiences, understanding the role of empathy in AI holds profound implications. This blog delves into the fascinating intersections of technology and empathy, unraveling how AI’s capacity to comprehend and respond to […]

CX + Loyalty

Personal vs. Personalized in the Quest for Creating Meaningful Customer Experiences

As marketers, we talk a lot about making meaningful connections with customers. Two words that get thrown around in those conversations are “personal” and “personalized,” and they’re both important concepts to understand for the development of exceptional customer experiences – read on to learn more about the differences and proper context for use. How to […]