Loyalty programs remain one of the core ways for brands and companies to grow connections with their customers or partners and encourage repeat business. According to Accenture, 90% of companies currently have some type of loyalty program in place, with more than 3.3 billion loyalty memberships in the U.S. alone. But simply having a […]
Author: Karlyn Bentley
Karlyn Bentley has been supporting channel partner marketing clients at Ansira for over 20 years. In that time, she has served in different roles across the company including in channel program operations, channel partner marketing product development, and sales and client account management now as SVP, Client Partnership. These experiences give Karlyn a unique perspective to not only help our clients, but also peers serving clients with a distributed sales model and beyond.
The following information was sourced from Ansira’s The Channel Effect client summit that took place in February of 2023 and is the follow-up to the previously posted blog, [Aligning the Partner Experience: A Journey Towards a Strong Ecosystem]. For more information about The Channel Effect 2024, click here. In today’s dynamic business landscape, fostering successful […]
The following information was sourced from Ansira’s The Channel Effect client summit that took place in February of 2023. For more information about The Channel Effect, click here. In the ever-evolving business landscape, the concept of partner ecosystems has emerged as a game changer for companies. What was once considered a buzzword has now become […]