Customer Experience and Loyalty User Experience

Edge of the Inbox: Design Systems + Inbox Innovation

Discover how an AI-enabled design system can ensure consistency, scalability, and efficiency in email campaigns with Ansira’s Senior Director of Design, Michael McMillan, and Ansira’s SVP of Channel Integration & Delivery, Richard Flores. They continue their discussion from Ansira’s EiQ event on email best practices and innovative strategies to improve the customer experience.

 Key takeaways include:

  • Harnessing the power of modules to build, personalize, and refine email content
  • Designing for eye tracking and scanning to suit how audiences consume content
  • Leveraging templates to increase speed to market and complete simple tasks