Honda was facing challenges with its outdated ad-builder site, which primarily catered to tier 2 users and housed noncompliant marketing assets. Ansira leveraged its end-to-end proprietary platform Ansira Edge to redesign their ad-site, providing local dealers with enhanced features and streamlined processes. CHALLENGE Automobile manufacturer Honda wanted to improve local marketing capabilities for its tier […]
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When a customer enters a car dealership on a busy afternoon and walks by the SUV section, a message pops up on her smartphone, explaining that the brand has the highest safety rating and best cargo capacity for its class. Strolling by the four-door sedans, she receives a message about a vehicle’s fuel economy and […]