Loyalty can mean many things to many people; personally, and professionally. In its simplest form, it is the notion of a tool used by brands to drive customer engagement by leveraging a reward or incentive to make a purchase decision. And in its deepest form, it is a means to evoke a personal and emotional […]
Author: Kelly Jacxsens
Kelly is Ansira's Head of Client Partnership and Engagement and has more than 15 years of experience in the marketing and advertising industries. She is skilled in digital strategy, advertising, cross-channel and performance marketing, CRM, customer loyalty, and MarTech solutions. She has a demonstrated track record of success with integrating organizations and building and reorganizing teams focused on delivery excellence and client relationships.