Email is one of the most competitive landscapes in marketing communications. It’s also one of the most critical channels for marketers to drive valuable customer engagement. When producing email campaigns for today’s inbox, there’s a lot of opportunity to streamline efficiencies from content creation to testing to scaling, and one of the most effective ways […]
Author: Michael McMillan
With 15+ years in design, Michael is a people-focused UX leader and strategist, producing elegant designs to meet business objectives, and create thoughtful experiences and solutions.