For many a marketer, a significant portion of their budget and plan for 2020 was altered with the cancelation of in-person events in Q2 and beyond. Some have successfully pivoted to virtual platforms or smaller online roundtables, while for others, an entire quarter (if not year) of pipeline has all but disappeared. Unfortunately, there isn’t […]
Author: Mark Schomaker
With more than 13 years of experience in experiential marketing, Mark has managed and produced several types of initiatives, from nationwide sample programs to mobile tours to live events.